In today’s competitive landscape, Talent Acquisition can no longer operate as a transactional, back-office function. At Omnicell, TA has been reimagined as a strategic growth engine — one that’s embedded in business transformation, powered by data, and aligned with enterprise priorities.

In this session, Brian Ferguson, Sr. Director of Talent Acquisition, will share how Omnicell elevated TA to one of the company’s top seven priorities. You’ll hear how the team secured executive investment, implemented AI and sentiment analysis tools, and built a modern, interconnected talent system that drives speed, quality, and scale.

Whether you're looking to influence executive stakeholders, modernize your TA infrastructure, or build a system that scales with your business, this session offers a practical blueprint for turning Talent Acquisition into a true business enabler.

Key Takeaways

From Support to Strategy: Learn how Omnicell repositioned TA as a core driver of business transformation, not just a hiring function.
Securing Executive Buy-In: See how the team made the case for investment by tying talent outcomes to revenue, innovation, and operational throughput.
Building a Scalable Talent Engine: Explore the five levers of Omnicell’s modern TA system — Strategic Workforce Planning, Talent Segmentation, Employer Branding, War Room, and Talent Intelligence.
Technology as a Multiplier: Understand how AI, deep learning, and sentiment analysis are being used to accelerate hiring, personalize candidate engagement, and unlock internal mobility.
Driving Cultural Change: Discover how Omnicell shifted executive mindsets and embedded accountability across the business to make hiring a shared responsibility.

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